5 Essential Elements of Profitable Sites Online

It can be to simply subscribe to your newsletter or they may have a specific question. If you want to have a ‘stress-free’ site, try post an FAQ section – Frequently Asked Questions. Then one of the important things you will want to have is an auto-responder. An auto-responder will keep your site in the mind space of your potential clients who have signed up for your newsletter or requested more information. It will send out pre formatted emails at defined intervals automatically. Did you know that after 5 emails, the likelihood of making a sale increases steadily? It may seem like you are being intrusive, but they will be able to unsubscribe if they wish. Urgency Sells: When you offer limited time offers, you cause people to make decisions. You need a script that keeps a deadline up to date on your website. It would generate a line that looks like this: This offer expires on XX/XX/XX, so act quick! The Pop up Generator - Pop up windows that appear on your web site when a visitor enters or leaves your web site have been shown to dynamically boost subscriber rates and sales. Even if you don't have any programming knowledge, you'll be able to add a pop-up to your site with a single click Tell A Friend Generator - No matter what promotional tools you use on your site, no tool is a match for the power of viral marketing. Use this generator to create a quick, one-step button that you can add to your web site that will let your visitors tell their friends about your site with just one click! Add this to your site and watch a whole new flood of targeted traffic come in! All these types of scripts are available for free or for a small fee online. I suggest that in addition to these sites, that you visit lots of sites you would like to emulate and see what they do well, what strategies are particularly effective and find ways to incorporate them. I know even just the little bit above seems overwhelming. Well perhaps a mentor, someone who has done all the above and more would be of interest to you. Best Wishes Kathy Oz Online Business

Free Stuff = Solid Profit

Here is a well-known, but little used fact: People like free things. If you went to a street corner and started handing out staples, people would line up to take them from you. This is true even if you were giving away something they don’t need. If you told them the staples cost $2, they would feel proud of having snagged one for free. Now what would happen if you gave out something that people actually wanted, that they actually wanted to pay for, even stand in line for. In fact, we assume that if something is given away free then it must be inherently invaluable about it. When we receive something that we know has value, either in dollars or in its interest to us, we not only remember who gave it to us, but we actually feel indebted to them. Seth Godin is the author of an amazing book called ‘the ideadvirus’. In that book, to simplify, he states that in order to quickly spread a message (virus), one needs to give something of value away, make it significant enough that others spread it on your behalf, and if the message is ‘virus-worthy’ it will quickly spread through a group without much work from you. How can you profit from this? Read the book. To illustrate this, Seth gave the whole book away free on his site, asking only for emails in return and he asked readers to forward the book onto friends and workmates. Knowing the crowd he was looking infect with his virus, he knew that if they liked what they read – they would want to tell people and boast of what they smartly found for free. He actually had about 400 000 downloads in the first few weeks, and just before you think he made no money: when he released the hardcover through amazon.com, it climbed to the top of its sales charts. In fact people who had bought the ebook version, went and purchased the hardcover – they felt like they owed Seth. This was a 400 page book… I read it, twice – it was that good, and proof of the actual theory he was exposing. Be aware that what is free for your visitors will cost you something – it will cost you in your bandwidth/hosting costs, it will definitely cost you something in terms of time and effort to produce the site and the very thing you give away – but if you play the strategy right, it can pay off well. Get a good idea of what you are trying to accomplish, and determine what you can do or give away to help you grow. 1. get something of value to your audience 2. Get them to give you something in return – their email and their friends email 3. Give them permission and instructions on how to share that free download. 4. Encourage, or reward those who share that download (sometimes if your stuff is good – the pride of sharing something great is enough to motivate people – but it has to be amazing!) 5. With all the awareness, buzz and traffic you generate – find away of profiting from that. It’s not hard, but its easy to get greedy and mess up the strategy. In fact it takes a lot of courage to do this. You will be giving away something you could be earning from – Seth Godin gave up 500,000 potential sales – instead he had 500,000 advertisers who willingly and honestly spreading the word in a well defined market which resulted in sales of that book – and with his new popularity, many others. By the way, I don’t think its free anymore. It doesn’t need to be… companies actually buy books by the box for all their marketing employees. How did that happen? Because some net savy marketing VP downloaded the book – loved it, and bought a hard copy for his CEO, who thought it was brilliant and ordered it for everyone… and the waves of impact spread. You can do this too! Learn from the masters. Find a mentor who can help you do your best! Thanks for reading, Your Rich Cousin (Author and Business Success Story) Get the free e-book that got me started and helped me start making money It's so straight forward and easy to understand AND you will have the support you need to start making a great income online. Best Wishes Kathleen Oz Legitimate Business Opportunities Online